June Amiro Co.
A soft, pastel kawaii site for a Telegram-based shopping boutique - proof that the same craft can flex to a warm, friendly brand, not just dark and premium.
- Role
- Design + build
- Services
- Brand + UI design · Responsive build · Content design
- Year
- 2026
- Status
- Complete
Overview
The brief
The whole business runs on Telegram with bid-based claims, so the site's job is to explain a genuinely unusual way of shopping, warmly and clearly, without inventing prices the brand does not publish.
A site made for a real small business. Brand links: linktr.ee/amiroco.
Approach
How I built it
Set a calm pastel system (satin pink, cream, blush, lavender) with rounded type and a script accent, using bows and sparkles sparingly so it stays uncluttered.
Wrote a four-page structure that walks a newcomer through livestream claims, offline claims, overseas spree and consignment.
Recreated the brand mark as a clean CSS and SVG lockup, ready to swap for official artwork.
Held the line on the business rule: no prices on the site, because claims are bid-based in the channel.
Key features
What makes it work
- Distinct soft / kawaii visual language
- Clear social-commerce information architecture
- Copy-to-clipboard handles, toasts, graceful image fallbacks
- No invented prices - honest to how the business works
Gallery
A closer look
Build
Under the hood
- Responsive multi-page build
- Accessible nav, accordions and forms
Reflection
Looking back
A useful counterweight to the dark, premium work. Range matters - a designer who can only do one mood is only half useful to a client.